Having a quality self tanner in my beauty routine is key for me. Whether I use it to brighten my winter pallor, or to add to my summer glow, a self tanner is the perfect way to look effortlessly glowing with less makeup and no sun damage. We all want that natural glowing tan, but who wants more wrinkles and sun damage! Not me, that’s for sure.

I’ve been using Vita Liberata Trystal Minerals Self Tanning Powder for a couple years now, and cannot imagine being without it in my makeup bag. It evens skin tone and adds the perfect glow without looking muddy or orange, and without irritating my sensitive skin. It’s amazing – read my review here. So when I saw on social media that Vita Liberata was launching a Self Tanning Anti Age serum, I nearly flipped my wig. I had read that Alicia Keys had worn it as part of her amazing “no makeup” look and immediately I related.

“I made tanning serum concentrate because I wanted a totally flexible, anti age option to achieve my healthiest glow! Use direct on skin to dial up the anti age benefits or mix with your day cream for a bespoke subtle glow.”

Alyson Hogg, Founder Vita Liberata.

Vita Liberata Self Tanning Anti Age Serum is a made to measure tanning serum with intense anti age benefits. It gives my face a soft natural glow while it reduces fine lines and wrinkles, and plumps & conditions skin. It’s also suitable for all skin styles and tans the skin to the level you choose. I’ve been fairly conservative with my application but am definitely glowing!

I have been using it for around a week. Vita Liberata Self Tanning Anti Age serum is pretty cool – you simply add a few drops to your existing skincare, or for a more dramatic effect, use it on it’s own. I haven’t done the latter yet – so far just a couple drops in my night cream means I wake up glowing. The serum’s tan is a subtle effect, and blends so well that it doesn’t leave any spots or uneven areas. It is practically fragrance free, and feels lovely on my sensitive skin.

My skin is smooth and plump so adding the Vita Liberata serum to my routine is having a positive effect all around. Vita Liberata Self Tanning Anti Age Serum adds the perfect amount of tan while hydrating and nourishing my skin. Love!

CONTEST ALERT: I am giving away a bottle of this magical elixir over on my Instagram, so click on through to enter!